LVMH has since 2019 actively supported La Fabrique NOMADE, a non-profit that helps talented artisans who have sought refuge in France use their skills as a path to integration. The initiative resonates with the LVMH Group’s longstanding commitments to preserving and passing on unique craft skills, as well as to equal opportunity. La Fabrique NOMADE presented the Traits d’Union 5 collection of new clothes, jewelry and objets d’art by refugee artisans on their website.

Founded five years ago by Inès Mesmar, La Fabrique NOMADE promotes the skills of refugee artisans by presenting collections created with support from volunteer designers and stylists. Its new Traits d’Union 5 collection was launched online on March 27 , featuring creations around the evocative theme of “Le Renouveau” (Renewal), proposed by creative directors Pauline Ricard-André and José Lévy.

Clothes by talented couturiers from Azerbaijan, Côte d’Ivoire, Iraq and Senegal will be shown alongside jewelry by artisans from Armenia, Cameroon, Morocco and Peru. Iranian, Ivorian and Turkish artisans all found inspiration in their native cultures for the objets d’art in the collection. “These are much more than simply fashion and décor items, they embody the tenacity that transforms beauty into esteem, esteem into hope, and hope into a future,” says La Fabrique NOMADE director Inès Mesmar.

This year La Fabrique NOMADE asked Guerlain ambassador Sonia Rolland to act as godmother of the event. Filmmaker, actress and activist, notably in support of refugees, Sonia Rolland is an inspiring role model for the association. Particularly attuned to the difficult journeys of the artisans sponsored by the workshop, she is proud to be “a spokesperson for an initiative that puts people at the heart of public debate and society.”

After visiting La Fabrique NOMADE, the godmother of the latest collection said: “I discovered above all an exceptional crossroads of cultural exchange that promotes sharing of savoir-faire and facilitates the integration of these craftswomen and craftsmen into French culture and the French economy. This is a virtuous, intelligent and human model of integration.”

LVMH is once again supporting the collection this year, in particular through the engagement of designers, artisans and experts from Celine, Chaumet and Louis Vuitton who are working with the craftspeople supported by the charity. LVMH’s Antoine Arnault underlines the importance of this support for the Group: “I am delighted that our Maisons have welcomed these artisans to visit their workshops and encouraged their contribution to joint projects. Sharing experience is a two-way process that’s extremely enriching for everyone involved. This partnership has also brought talented people together and resulted in very concrete achievements in terms of professional integration.”

Chaumet and Patou, for example, have taken on artisans as interns this year, while Dior hired a couturière at its workshop last year.

The collection “Le Renouveau” will be available from La Fabrique NOMADE’s e-shop as well as its store at the Viaduc des Arts, 1 bis avenue Daumesnil in the 12th arrondissement of Paris.

O post LVMH supports La Fabrique NOMADE for launch of new collection apareceu primeiro em LUXURIANT & LUJO MAGAZINE – LUXURY NEWS.


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